Last Updated: October 13, 2026
This Privacy Policy describes our practices in connection with information that we collect through our website at https://packsmith.ai/ (the “Site”), our mobile application (the “App”), and our online subscription service available at https://app.packsmith.ai. Collectively, we refer to the Site, App, and online subscription service as the “Services”.
By using our Services, you are accepting the practices described in our Privacy Policy. If you do not agree to the terms of this Privacy Policy, please do not use the Services. We reserve the right to modify or amend the terms of our Privacy Policy from time to time. Your continued use of our Services following the posting of changes to the Privacy Policy will mean you accept those changes. If we intend to apply the modifications or amendments to this Privacy Policy retroactively or to Personal Data already in our possession, we will provide you with advance notice of the modifications or amendments prior to applying them.
Please be advised that the practices described in this Privacy Policy apply only to information gathered by us through our Services. It does not apply to any information you provide to third-party platforms used to access the Services or otherwise. Please review their privacy policies carefully to understand what information they may collect, process, and use from you.
1. The information we collect about you
Personal Data. “Personal Data” means any information that can or could be used to identify you. We may collect and use the following Personal Data to provide the Services to you:
We may use a third-party payment service to process payments made through the Services. If you choose to make a payment through the Services, your payment-related data will be collected directly by the third-party payment service rather than by us and will be subject to the third party’s privacy policy, rather than this Privacy Policy.
You also give us Personal Data when you communicate with us or undertake similar voluntary actions. For example, this might include using the contact us form, sending us an email, sending us feedback, subscribing to our updates and tips, or signing up for an account. Providing this information is completely voluntary on your part; however, it may be required to use or access some of our Services. For example, if you choose to contact us, we may retain your email and email address along with any other associated information. Doing so is completely voluntary on your part, and you have the choice about whether and what information to disclose via your email.
You also give us Personal Data when you sign up for an account with us. When you do this, we need certain information, such as the following:
Name and contact information, such as email address and telephone number
Shipping and billing addresses
Company name and contact information
Purchase and transaction information
Username/password when you sign up to use our Services
Other Information. “Other Information” means any information that does not reveal your specific identity or does not directly relate to an identifiable individual. We and our service providers may collect Other Information in a variety of ways, including:
Your browser or device
Certain information is collected by most browsers or automatically through your device, such as your Media Access Control (MAC) address, computer type (Windows or Mac), screen resolution, operating system name and version, device manufacturer and model, language, Internet browser type and version, and the name and version of the Services (such as the App) you are using. We use this information to ensure that the Services function properly.
Your use of the App
When you download and use the App, we and our service providers may track and collect App usage data, such as the date and time the App on your device accesses our servers and what information and files have been downloaded to the App based on your device number.
Cookies
Cookies are pieces of information stored directly on the computer that you are using. Cookies allow us to collect information such as browser type, time spent on the Services, pages visited, language preferences, and other traffic data. We and our service providers use the information for security purposes, to facilitate navigation, to display information more effectively, and to personalize your experience. We also gather statistical information about use of the Services in order to continually improve their design and functionality, understand how they are used, and assist us with resolving questions regarding them. Cookies further allow us to select which of our advertisements or offers are most likely to appeal to you and display them while you are on the Services. We may also use cookies or other technologies in online advertising to track responses to our ads. We do not currently respond to browser do-not-track signals. If you do not want information collected through the use of cookies, most browsers allow you to automatically decline cookies or be given the choice of declining or accepting a particular cookie (or cookies) from a particular website. You may also wish to refer to http://www.allaboutcookies.org/manage-cookies/index.html. If, however, you do not accept cookies, you may experience some inconvenience in your use of the Services. You also may not receive advertising or other offers from us that are relevant to your interests and needs.
Pixel tags and other similar technologies
Pixel tags. Pixel tags (also known as web beacons and clear GIFs) may be used to, among other things, track the actions of users of the Services (including email recipients), measure the success of our marketing campaigns, and compile statistics about usage of the Services and response rates. Analytics. We use Google Analytics, which uses cookies and similar technologies to collect and analyze information about use of the Services and report on activities and trends. This service may also collect information regarding the use of other websites, apps and online resources. You can learn about Google’s practices by going to www.google.com/policies/privacy/partners/, and exercise the opt-out provided by Google by downloading the Google Analytics opt-out browser add-on, available at https://tools.google.com/dlpage/gaoptout.
IP Address
Your IP Address is a number that is automatically assigned to your computer by your Internet Service Provider. An IP Address may be identified and logged automatically in our server log files whenever a user accesses the Services, along with the time of the visit and the pages visited. We use IP Addresses for purposes such as calculating usage levels, diagnosing server problems, and administering the Services. We may also derive your approximate location from your IP Address.
2. How we use the information we collect about you
Personal Data. We and our service providers may use Personal Data for the following purposes:
Providing the Services’ functionality
To support your e-commerce logistics needs, maintain your account with us, and provide you with related customer service.
To respond to your inquiries and fulfill your requests and transactions, such as when you contact us via one of our online contact forms or request information about our services.
To send administrative information to you, such as changes to our terms, conditions, and policies.
Providing you with our newsletter and/or other marketing materials
To send you marketing related emails, with information about our services, new products, and other news about our company.
To facilitate social sharing functionality that you choose to use.
Analyzing Personal Data for business reporting and providing personalized services
To analyze or predict our users’ preferences in order to prepare aggregated trend reports on how our digital content is used, so we can improve our Services.
To analyze our customers’ use of our services and provide them with individualized usage, forecasting, and trend reports related to their use of our services.
To better understand your interests and preferences, so that we can personalize our interactions with you and provide you with information and/or offers tailored to your interests.
Aggregating and/or anonymizing Personal Data
We may aggregate and/or anonymize Personal Data so that it will no longer be considered Personal Data. We do so to generate other data for our use, which we may use and disclose for any purpose, as it no longer identifies you or any other individual.
Accomplishing our business purposes
For our business purposes, such as data analysis, security, identity verification, audits, fraud monitoring and prevention, developing new products, improving, or modifying our Services, identifying usage trends, determining the effectiveness of promotional campaigns, and operating and expanding business activities.
Analyzing Personal Data for business reporting and providing personalized services
To analyze or predict our users’ preferences in order to prepare aggregated trend reports on how our digital content is used, so we can improve our Services.
To analyze our customers’ use of our services and provide them with individualized usage, forecasting, and trend reports related to their use of our services.
To better understand your interests and preferences, so that we can personalize our interactions with you and provide you with information and/or offers tailored to your interests.
Aggregating and/or anonymizing Personal Data
We may aggregate and/or anonymize Personal Data so that it will no longer be considered Personal Data. We do so to generate other data for our use, which we may use and disclose for any purpose, as it no longer identifies you or any other individual.
Accomplishing our business purposes
For our business purposes, such as data analysis, security, identity verification, audits, fraud monitoring and prevention, developing new products, improving, or modifying our Services, identifying usage trends, determining the effectiveness of promotional campaigns, and operating and expanding business activities.
If you disclose any Personal Data relating to other people to us or to our service providers in connection with the Services, you represent that you have the authority to do so and to permit us to use the information in accordance with this Privacy Policy.
Uses and Disclosures of Other Information. We may use and disclose Other Information for any purpose, except where we are required to do otherwise under applicable law. If we are required to treat Other Information as Personal Data under applicable law, we may use and disclose it for the purposes for which we use and disclose Personal Data as detailed in this Privacy Policy. In some instances, we may combine Other Information with Personal Data. If we do, we will treat the combined information as Personal Data as long as it is combined.
3. Who we may share Personal Data with
We will not share any Personal Data that we have collected from or regarding you except as described below:
Information Shared with Our Service Providers. We engage external service providers to work with us to administer and provide the Services. As part of that they may process your Personal Data on our behalf. These external service providers have access to your Personal Data only for the purpose of performing services on our behalf, in compliance with this Privacy Policy, and we make sure each one is contractually obliged not to disclose or use your Personal Data for any other purpose. The service providers we use may help us to:
Facilitate services they provide to us, such as packing, logistics, and transportation services, website and app hosting, data analysis, payment processing, order fulfillment, information technology and related infrastructure provision, customer service, email delivery, auditing, and other services;
Help us fulfill your logistics and packing request;
Run, operate and maintain our Services through third party platform and software tools;
Perform content moderation and crash analytics;
Run email and mobile messaging campaigns;
Perform service and marketing analytics;
Provide payment attribution and process payments for purchases; and
Provide technical and customer support.
Some external service providers may also collect information directly from you (for example, a payment processor may request your billing and financial information) as a third party service in accordance with their own privacy policy. Such external service provider does not share your financial information, like credit card number, with us, but it may share limited information with us related to your purchase, like your zip or postal code.
Information Shared with Other Users. When you use the Services, information about you may be shared or visible to other users and therefore become publicly available, including without limitation: your name, submitted content and questions, basic location, and public messages.
Information Disclosed for Our Protection and the Protection of Others. We cooperate with government and law enforcement officials or private parties to enforce and comply with the law. We only share information about you to government or law enforcement officials or private parties when we reasonably believe necessary or appropriate: (a) to respond to claims, legal process (including subpoenas and warrants); (b) to protect our property, rights, and safety and the property, rights, and safety of a third party or the public in general; and (c) to investigate and stop any activity that we consider illegal, unethical, or legally actionable.
Information Disclosed in Connection with Business Transactions. Information that we collect from our users, including Personal Data, is an asset of Packsmith Co. If Packsmith Co. is involved in a transaction such as a merger, reorganization, dissolution, or transfer of assets to a successor nonprofit organization, some or all of our assets, including your Personal Data, may be disclosed or transferred to the applicable third party in connection with that transaction.
4. How we keep your Personal Data safe
We seek to use reasonable organizational, technical, and administrative measures designed to protect Personal Data within our organization. Unfortunately, no data transmission or storage system can be guaranteed to be 100% secure. If you have reason to believe that your interaction with us is no longer secure, please immediately notify us in accordance with Section 15 below.
5. How long we will keep your Personal Data
We keep your Personal Data for as long as reasonably necessary for the purpose for which it was collected, and retention periods may vary depending on that purpose.
6. Your rights and choices
If for any reason you are concerned that any information you provided to us is not correct and you wish to change or delete it, you have the ability to review and update your Personal Data to the extent we have it. If you would like to do so, please contact us as set forth below. You may also contact us to request access to, transfer of, or erasure of your Personal Data to the extent we have any. Before we process any request to access, transfer, or erase your Personal Data, you must provide sufficient information for us to verify your identity and help protect against fraudulent requests. Specify the nature of your request and the information that is subject to your request.
We reserve the right not to allow access to your information or to limit your rights (e.g. if such disclosure is prohibited by law or if the rights of another individual might be violated). In some instances, this may mean that we are able to retain your Personal Data even if you withdraw your consent or request transfer or erasure. Please note that changes or access you request may not be effective immediately. Please also note that despite any request for removal of or change to Personal Data, we may need to retain certain information for recordkeeping purposes and there may also be residual information that will remain within our databases and other records, which will not be removed or changed.
7. Legal Grounds
We rely on the following legal grounds to use your data:
Where it is needed to provide you with our Services.
Where it is in our legitimate interests to do so, such as: managing our products and services, and providing our Services to you.
To comply with our legal obligations.
With your consent or explicit consent, where applicable.
For a public interest.
8. Your Rights Under Data Protection Laws
Here is a list of the rights that individuals have under data protection laws. They don’t apply in all circumstances. If you wish to use any of them, we’ll explain at that time if they are engaged or not.
The right to be informed about the processing of your Personal Data.
The right to have your Personal Data corrected if it is inaccurate and to have incomplete Personal Data completed.
The right to object to processing of your Personal Data.
The right to restrict processing of your Personal Data.
The right to have your Personal Data erased (the “right to be forgotten”).
The right to request access to your Personal Data and to obtain information about how we process it.
The right to move, copy or transfer your Personal Data (“data portability”).
Rights in relation to automated decision making which has a legal effect or otherwise significantly affects you.
If you have any questions or concerns regarding these rights please contact us via the contact information below.
9. Children
Unless stated otherwise for a particular Service, Children are not allowed to use the Services or Site, and we do not collect Personal Data from them. We define “Children” as anyone under 18 years old. If a parent has any further questions or concerns about their child’s use of the Services, we encourage the parent to contact us via the contact information below.
10. Changes to this Privacy Policy
Any Personal Data that we collect is covered by the Privacy Policy in effect at the time such information is collected. We may make changes to this Privacy Policy from time to time. When we make changes, we will post the updated Privacy Policy on our website and revise the “Last Updated” date.
11. Third Parties
In using our Services you may access services that are owned or operated by third parties (each, a “Third-Party Service”). Any information that you provide on or to a Third-Party Service or that is collected by a Third-Party Service is provided directly to the owner or operator of the Third-Party Service and is subject to the owner’s or operator’s privacy policy. We’re not responsible for the content, privacy, or security practices and policies of any Third-Party Service. To protect your information, we recommend that you carefully review the privacy policies of all Third-Party Service that you access.
In addition, we are not responsible for the information collection, use, disclosure, or security policies or practices of other organizations, such as Facebook, Apple, Google, Microsoft, RIM, or any other app developer, app provider, operating system provider, wireless service provider, or device manufacturer, including with respect to any Personal Data you disclose to other organizations through or in connection with the App. The inclusion of a link on the Services does not imply endorsement of the linked site or service by us or by our affiliates.
12. Disclosures Specific to Residents of Certain States
If you are a resident of certain states that have enacted consumer privacy laws that grant their residents certain rights and require additional disclosures (“State Privacy Laws”), including without limitation California, Colorado, Connecticut, Utah, and Virginia, you are granted specific rights regarding access to your Personal Data. These State Privacy Laws grant their residents certain privacy rights regarding the personal data we collect. We are committed to respecting these rights and complying with State Privacy Laws. Under certain State Privacy Laws you have the right to request that we disclose to you what personal data we collect, use, disclose, and sell. State Privacy Laws also give residents a right to opt-out from the sale of their personal data. You also have the right to request deletion of personal data that is in our possession, subject to certain exceptions. Please note that your request to delete data may impact your use of the Services in some cases, and we may decline to delete information for reasons set forth in this Privacy Policy or as permitted by State Privacy Laws. Finally, you have a right to not be discriminated against for exercising your rights under certain State Privacy Laws.
We do not sell your Personal Data and have not done so in the past 12 months. The information listed in Section 1 falls under the following categories: identifiers, commercial information, Internet or other electronic network activity information, geolocation data, and visual information. Section 1 sets out the categories of Personal Data we collect. Section 2 sets out the reasons why we process your Personal Data. Section 7 sets out the legal bases we rely upon to legally permit us to process your Personal Data. Section 3 sets out the categories of third parties with whom we have shared Personal Data in the past 12 months.
If you would like further information regarding your legal rights under applicable law or would like to exercise any of them, please contact us per the contact information in Section 15 below.
13. Non-United States Users
The Services are controlled and operated by us from the United States and are not intended to subject us to the laws or jurisdiction of any state, country, or territory other than that of the United States. By using the Services, you consent to the collection, storage, processing, and transfer of your information in and to the United States, or other countries and territories, pursuant to the laws of the United States, where permitted by law. Some of these countries may not offer the same level of privacy protection as your own. However, if you do provide such information, you acknowledge that it is necessary to internationally transfer and process it in the United States. You also agree that you are responsible for compliance with applicable laws, including local laws regarding online conduct and content and U.S. export laws and regulations.
In some regions (like the EEA and UK), you have certain rights under applicable data protection laws. These may include the right (i) to request access and obtain a copy of your Personal Data, (ii) to request rectification or erasure; (iii) to restrict the processing of your Personal Data; and (iv) if applicable, to data portability. In certain circumstances, you may also have the right to object to the processing of your Personal Data. To make such a request, please use the contact details provided below. We will consider and act upon any request in accordance with applicable data protection laws.
If we are relying on your consent to process your Personal Data, you have the right to withdraw your consent at any time. Please note however that this will not affect the lawfulness of the processing before its withdrawal, nor will it affect the processing of your Personal Data conducted in reliance on lawful processing grounds other than consent.
14. Cookies
We use cookies and local storage to monitor aggregate usage and web traffic of our Services, customize and improve our Services, help you navigate our Services, and deliver content specific to your interests.
We also use “web beacons” (also known as web bugs, pixel tags, or clear GIFS) which are small graphics with a unique identifier that may be included on our Services for example to deliver or communicate with cookies, to track and measure the performance of our Services, to monitor how many visitors view our Services, and to monitor the effectiveness of our advertising. Unlike cookies, which are stored on a user’s hard drive or device, web beacons are typically embedded invisibly on web pages (or in an email).
Types of Cookies
We use the following types of cookies:
Strictly Necessary Cookies: These are cookies that are essential to enable you to use the Services, for example moving around our websites and using their features (e.g. cookies that enable you to log into the Services).
Performance Cookies: These are cookies which collect information about how and when you and other visitors interact with our Services (e.g. pages viewed most often) and the information collected by these cookies is used to improve how our Services work.
Functionality Cookies: These are cookies that allow our Services to remember choices you have made (such as your login information) and provide you with content and features which are customized to you. For example, providing you with relevant content by using a cookie to remember which region you are in.
Advertising Cookies: These are cookies which are used to deliver related content and services that are more relevant to you and your interests. Any third-party advertising cookies are placed by third-party service providers and are subject to their own privacy policies.
The types of cookies described above may be “session cookies” or “persistent cookies”. Session cookies are only stored on your device whilst you are using the Services, and are deleted when you log off from the Services or close your browser. Persistent cookies remain on your device for a period of time after you log off from the Services or close your browser.
Third Party Cookies
Some cookies may be placed by third parties when you use the Services as some third party service providers that we engage (including third party advertisers) may place their own cookies on your hard drive or device. These cookies may provide information to those third parties about your browsing habits or may be used for security. Some also help to serve you with advertisements which are more relevant to you. Similarly, if you visit or use third party websites or services linked from our Services, those third parties may place cookies or similar technologies on your device.
For more information about what cookies or similar technologies those third parties use, please review the third party services’ cookie policies.
Cookies Settings
You may decline cookies that are not Strictly Necessary by clicking “Decline” in the cookie banner at the bottom of your screen. Additionally, although most browsers automatically accept cookies, you can change your browser options to stop automatically accepting cookies or to prompt you before accepting cookies. However, if you don’t accept cookies, you may not be able to access all portions or features of the Services.
15. Contact Information
If you have any questions about this Privacy Policy, please contact us at hello@packsmith.ai. You may also contact us by writing to Passerine Technologies, Inc, 2219 Main St Unit 551, Santa Monica, CA 90405, or by calling us at (888) 950-2240.
